Even though KMart had pioneered discount retailing, it could not compete with the fast growing, supply chain innovating Wal-Mart.

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And the owners of retailing, especially discount stores in the High Street are doing very well.

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The latest results of the American Customer Satisfaction Index for retail and e-commerce show Amazon with a solid lead in customer satisfaction in both Internet retailing and across the entire department, discount and specialty retailer chain categories.

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