The finance giant acquired the equipment to aid the King Center's digitization project and was "excited to provide this technology to enable families in the New York area to salvage family photos that would otherwise have been lost forever, " Chief Information Officer Guy Chiarello said in a statement.

WSJ: Snapshots of Sandy: Group restores victims' photos

Other Google Cultural Institute projects have included showcasing the Dead Sea Scrolls, presenting thousands of works of art online through the Art Project, and the digitization of the Yad Vashem Holocaust materials.

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