This means looking beyond mobile versions of their Web sites, deep into their business processes and business models and re-engineer them to fit into the anytime, anywhere business paradigm.
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LinkSmart was built to provide web publishers with deep analytics and insights into how their readers are engaging with articles through text links and more importantly, how to harness this engagement and optimize traffic flow through their management.
Next up in the series: How Walgreens and Honest Tea cut through the clutter with web-enabled experiences that create deep engagement with customers of the brand.
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This means there has to be a deep-level screening of all content on that web page, including text, images, banner ads, clickable links, audio or video files, etc.
There is a Web site, and Facebook connections for rapid and deep information sharing.
The Internet was supposed to be about the long tail: In 2004 Wired editor Chris Anderson wrote a seminal article describing how the Web would create limitless choice and revive interest in deep reaches of music, book and video archives.
The three joined the ThinkQuest Website design contest with a web site entry entitled "Ocean AdVENTure: From Deep Sea to Deep Space".
All this competition will ensure that home-grown sites keep innovating - while the deep pockets of both YouTube and MySpace will mean more choice for web-surfers.
Web-enabled experiences can cut through the clutter by creating deep engagement with customers.
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The second of those principles is this: Web-enabled experiences can cut through the clutter by creating deep engagement with customers.
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