"We are trying to tackle this on a number of fronts, " says Deborah Busemeyer of the New Mexico Health Department.

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In Bar 10, a place at the Westin hotel where Deborah Kathan is hanging out with friends, TV screens flash a phone number, the mayor's hotline, where people can call to get information about the attacks.

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For example, Deborah Landon, an independent college consultant in Minneapolis, reports that an increasing number of her clients are applying to and choosing to attend public universities over prestigious, private options.

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Deborah Williams, from the organisation, said the model's value was "greatly added to" by the number of listed buildings it records and the fact it is set within the grounds of a Grade II listed pub.

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