"None of the labels you're dealing with are major music companies, " objects Stuart Hersch, president of Universal Music Group, who has scrutinized Gould's business plan.

FORBES: You bet your life

"None of the labels you're dealing with are major music companies, " objects Stuart Hersch, president of Universal Custom Records, who has scrutinized Gould's business plan.

FORBES: You bet your life

In Sicily pawn lending began in the early 16th century with two banks, one dealing with precious items like jewellery and silverware and the other with ordinary objects like farm implements.

ECONOMIST: A 500-year-old business is still going strong

Plus, can you imagine how difficult it's going to be walking across a busy street, dealing with people not just engrossed in their cell phones, but literally looking ahead and focused on inanimate objects?

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