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The woman with the fastest time wins a wellness weekend for two at WestCord Hotels located across the Netherlands, the second-place finisher gets a makeover for her and her best friend, and the person in third-place receives a wine date for four at Fosk Restaurant in town.
BBC: High-heel racing for a cause
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As portrayed in the commercial, Trammell said he used Twitter to choose things like what wine and what book to bring on the first date, where the two end up stargazing.
FORBES: The Story Behind Twitter's First Video Ad: 1 Million Views In One Day
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To date, Black Box has received 40 Gold Medals and been the recipient of 27 Wine Enthusiast magazine Best Buys.
FORBES: Constellation Transforms The Wine Market With Inside The Box Thinking
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Archaeologists have uncovered winemaking artifacts from Greece that date as far back as 1600 BC, as the area played an enormous role in wine trade.
FORBES: Top Wines From Greece: What To Buy
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The most critical date in Bordeaux history, however, is 1855: It marks the start of a real wine hierarchy and arguably the birth of the wine snob.
WSJ: Getting to the Bottom of Bordeaux Wines | On Wine by Lettie Teague
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We tallied the average costs of some key elements of a first date: alcohol (specifically, a 1.5 liter bottle of Livingston Cellars, Gallo Chablis or Chenin Blanc wine), food (a 11- to 12-inch pizza from Pizza Hut), entertainment (an evening movie ticket), grooming (a barbershop visit), suiting up (a dry-cleaning bill) and transportation (price per gallon of gasoline).
FORBES: The Most Expensive Cities For A First Date