And there's a growing number of companies that now offer to collect huge amounts of data and analyse it as a service, with the promise of helping businesses find nuggets of information that give them a competitive advantage in their markets.
In hybrid form, a private cloud can include data stored on premise or off, with a private Platform-as-a-Service middleware layer managing application data and enforcing data security.
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By providing location functions, data and visualization tools as a service much like SalesForce.com provides CRM services, ESRI is aiming to bring location analytics to main stream business users.
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Infochimps, already providing a cloud-based platform for data-science-as-a-service, announced the integration of Storm and Kafka.
Not every ISV shopping for a cloud data platform or Platform-as-a-Service (PaaS) needs that scale, though.
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IaaS covers most things that exist in a data center these days, but are delivered as a service from a cloud computing provider.
Spamhaus servers were hit with a huge amount of data via an attack technique known as a Distributed Denial of Service (DDoS) attack.
The mobile Internet is the ultimate realization of "technology as a service, " as data is increasingly transported, shared, consumed and created via the cloud.
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About Acxiom: Acxiom is an enterprise data, analytics and software-as-a-service company.
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Since most Indian consumers pay for cellular and mobile data service on a pay-as-you-go basis, Peeks there will be offered on a prepaid basis, as well as by monthly subscription.
The combined forces of the Software-as-a-Service deployment model, the role of Salesforce.com as the master data aggregator and integration point, buying habits of marketing departments and cooperative efforts among vendors have created a situation in which IT plays almost no role in supporting the use of marketing technologies.
For Facebook, its data are used as a semi-limited augmentation to the ad service.
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As a national health service it contains more data about health than any other comparable health system in the world.
Typical test-marketing survey mumbo jumbo suggests that the phone would offer "all the exciting Google services from the PC" and -- thanks largely to targeted advertising -- affordable (as it's been suggested) flat-rate data service and a three-month trial.
As a result, enterprises and service providers are experiencing attacks on their data centers more often and with more severe business consequences than ever before.
Google also is expected to announce that it will launch a service allowing other companies to rent computer servers to store data and power their websites and internally used business applications, an offering known as Infrastructure as a Service, or IaaS, people familiar with the matter said.
Infrastructure-as-a-Service and Platform-as-a-Service offerings can also provide quick, low-cost access to data center resources for software development and prototyping.
By capturing and analyzing data across hundreds of job boards and social networks, and offering that as a free, SaaS-based service, an innovative vendor can bring together employers and the best candidates for the open position.
Apple took notice and repurposed the messages to be used as data points for internal use, evidenced by a graph charting customer complaints about the ill-fated Internet service, MobileMe.
The computing giant has already weathered several quarters with surprisingly strong earnings, thanks in large part to its focus on services like managed data centers--which many customers are using so that they can replace expensive employees--and software as a service, which is seen as a thrifty alternative to traditional software.
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