And while history has shown us what competition will do to margins in an increasingly commoditized hardware category, this is a new type of cycle where margins have held up for Apple despite competition.

FORBES: Apple and Google: Why Current Market Share Results Don't Matter Yet, Part 2

IGCP-597: Amalgamation and Breakup Pangaea: the Type Example of the Supercontinent Cycle.

UNESCO: EARTH SCIENCES FOR SOCIETY

The fund could just be invested in a type of investment that happens to be in a down cycle.

FORBES: Is it Time to Dump Your Mutual Fund? 3 Questions to Ask