Obviously, an assessment of its significance should guide any US consideration of reducing or cutting off that aid.

CENTERFORSECURITYPOLICY: Lessons from the embassy takeover

Le Fooding concentrates on discovering and reviewing independent, authentic and often low-key restaurants, rather than Michelin-starred, white linen tablecloth-clad affairs, giving it a reputation for being cutting edge, contemporary and very much an insider guide.

BBC: Rooftop dining and dancing in Paris

Creating a digital guide to the world's highways and street addresses may be the cutting edge of technology, but it is also just long hours on the road.

NPR: Map-Making Firms Rumored to Sell for Billions

Of course, understanding the cost envelope for acquiring customers helped guide future marketing investments and activities, but fixing this problem was not only about cutting or right sizing the marketing budget.

FORBES: The Integration Metric