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We offer products which appeal to the aspirational Saks customer who is more value oriented.
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First, they shocked their value-oriented customer base with whopping, out-of-nowhere 60% price increase.
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In addition, management has worked hard to develop private label fashion merchandise that will appeal to a more value-oriented customer.
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Combined with a new, streamlined organization, a substantially improved cost base, a strengthened capital structure, and a more customer-oriented culture, we have all the right measures in place to create shareholder value going forward.
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