To this end, there is the use of a variety of automated marketing and customer service applications.

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The application also features pre-defined templates that can be used or modified for different customer service applications.

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Additional tools are needed in the Social Survivor bag to bridge the gap between listening engines, social applications, traditional customer service and CRM applications.

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Every Oracle CloudWorld event features tracks for the cloud can be used in Sales, Customer Service and Support, Finance and Operations, HR, and Applications Development.

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If those applications are not up and running and able to service customers, the customer goes elsewhere.

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Large businesses use ERP applications to connect different databases in an effort to gain business insight and improve customer service.

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Business applications include Customer Relationship Management, Regulatory Compliance, Contact Centers, Help Desks, Web Self-Service and Business Intelligence.

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