It was a major insult in the rank-conscious Afghan culture.

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It is now entirely possible that there is an over-saturation of brands in that space which says a great deal for a culture that has become enormously brand-conscious over the past 20 years.

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One reason why I think CROs are likely to be change-makers for the drug industry is their culture: they are by nature cost-conscious businesses .

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By the '70s he was combining the practical technology and functional rationalism of modernist practice with a more conscious relationship of a building to its culture and community.

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Sutton-Gee is particularly conscious of how perceived risk varies depending on the culture.

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Nature Iraq promotes projects designed to make the marshes' revival sustainable, including plans for a fish hatchery, tourist development and environmentally conscious "Green Villages, " where marsh people can practice their traditional culture while enjoying access to modern education and health care.

NPR: Iraq's Marshlands Face A Second Death By Drought