They should not be bullied by cargo cult conclusions or narratives.

FORBES: The Dangers Of Cargo Cult Data Science

As the world of Big Data grows, we are faced with enormous opportunities that will change the world, but we need to guard against cargo cult data science.

FORBES: The Dangers Of Cargo Cult Data Science

When the band Cloud Cult goes on the road, they lug around the usual cargo of guitars and amps.

NPR: Cloud Cult: Musical and Visual Instruments