Sometimes, the toughest message is delivered not with crude language, but in an unfettered message, almost as a directive, which leaves little room for discussion.

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And while some women have had to endure foul, crude or sexually raw working conditions in the form of language, intimidation or degradation, Browne argues that men have long subjected each other to the very same abuses at work.

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It is also never going to air content during a family-viewing hour replete with language it deems offensive or what it perceives to be crude stereotypes.

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