Our acquisition of Marvel three years later combined Marvel's strong global brand and world-renowned library of characters with Disney's creative skills, unparalleled global portfolio of entertainment properties, and an integrated business structure that maximizes the value of creative content across multiple platforms and territories.

ENGADGET: Disney acquires Lucasfilm for $4.05 billion, plans more Star Wars movies

"Its unique structure lent itself to something a bit more creative, " says Nichols.

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In addition to the top-line benefits noted above, we can achieve bottom-line benefits by combining Take-Two's and EA's corporate and publishing infrastructures and by optimally supporting Take-Two's creative teams and intellectual properties in EA's decentralized label structure.

FORBES: Games We Play

But none of his esoteric knowledge could substitute for the multidimensional grasp of space and form and the strength and clarity with which the tensions and relationships of structure and style are expressed that are the architect's innate, creative genius.

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