The creators of Second Life have experienced a creative renaissance in 2012, first with Patterns (a more sophisticated version of Minecraft), Creatorverse (a 2-D gamemaker), and most recently dio (a photo-sharing site on steroids).
Based on a creative survey technique focusing on the correlation between income and spending patterns, and with over 4, 000 samples across 19 provinces in China, Prof.
This dashboard provides instant feedback on transactions, campaign effectiveness, consumption patterns and revenues generated and can be used to drive the development of personalised promotions and informed and creative cross-device marketing opportunities.