The toughest part: All this creative engineering, however exciting it may be for consumers, can't overcome Sony's number one headache: high costs.

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When we asked how such a thing could be possible, we got hints about some fairy magic creative engineering that employs similar visual cues that your eye processes when you look at anything.

ENGADGET: VideoEFx box transforms your 2D content into 3D (hands-on)

With this deal, we are combining very experienced and creative product, engineering and management teams that will continue to build great user experiences and provide industry leading platforms for consumers, networks and advertisers.

FORBES: Social TV: The Viggle-GetGlue Merger Makes Sense, But Does It Matter?

Creative education in engineering, innovative and informational technologies.

UNESCO: OFFICE IN MOSCOW

The Sound BlasterAxx leverages Creative's vast audio engineering expertise to provide best-in-class audio playback for music, movies, games and voice communications.

ENGADGET: Creative announces Sound BlasterAxx wireless speakers with mics (update: hands-on!)

Such cards appeal to professionals and firms involved in architecture, engineering, and creative professions, such as advertising and design, that involve heavy graphics usage.

FORBES: Nvidia Deserves To Gain At Least 15%

That's why, back in April, at the National Academy of Sciences, I issued a challenge: to encourage folks to think of new and creative ways of engaging young people in science and engineering.

WHITEHOUSE: President Obama Kicks Off "Educate to Innovate"

Gove's exams still place no value on creative subjects like art, music and drama, and no value on practical subjects like engineering, design and technology and construction.

BBC: Computer science part of English Baccalaureate