Some of the continuing popularity of the brand has to do with the cartoon The Clone Wars which is creating a whole new generation of Star Wars fans.

FORBES: Our Unending Love of Star Wars is Good News for George Lucas

But if you are old generation, or a brand, the chances are the world of apps is as impenetrable as creating websites was before blogging came along or before Facebook made it a breeze.

FORBES: Creating An App Goes the Way of Facebook and Twitter - Easy and Free