Nevertheless, we can confidently say that doing nothing is sure to produce catastrophic results, while achieving the Aichi Targets is the most realistic hope we have of creating a better future.

FORBES: The Future of Life On Earth: A Two-Part Discussion

They hoped that by celebrating the wins being realized by even some of the most traditionally unsustainable businesses, more people would recognize that any business can contribute to creating a better future by innovating for sustainability, and more would get on the bandwagon.

FORBES: Part Two: Creating Brands for the Future

My goal was to bring the opportunity of a better future to the girls by creating an after-school reading program just for them.

WHITEHOUSE: Engage and Connect