"I realized that if I could create a business where the process in itself was actually creating positive change, that would be my activism, " she said in a phone interview last week from a noisy New York coffee shop in between final preparations for her show.

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It would create a process by which business could feel free to explore whatever data they wanted.

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Instead this can be handled by external specialists, as firms embrace business process innovation to create more efficient organisations that can retain and manage their knowledge effectively.

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Through ongoing collaboration, socialization, and vetting, the idea develops into a viable solution to address a new market opportunity, re-engineer a core process, solve a problem, or create business value.

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In the process, they necessarily create a drag on American business.

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Giving them an incentive to invest now will encourage business owners to expand their operations, create new jobs and inject new energy into our economy in the process.

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