With his manager, he has formed his own record label, and happily gives away MP3s, cover versions and EPs to his fans.
It should go some way towards silencing critics who said that his individuality was being crushed in a sea of cover versions and pop puppetry.
Near term, YouTube will likely increase the swarm by convincing music publishers not to take down people who sing cover versions of songs, but rewarding them with split revenue deals.
This rash of high-profile cover versions that are hitting the shops seems to indicate there has not been enough time to write some suitable, original material for these fresh performers.
As such, an album of cover versions played on computer simulations of the sounds chips of contemporary games systems and computers is the perfect blend of musical precision and gratuitous technomacho fiddling.
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His enigmatic performance in The Life Aquatic with Steve Zissou, where he played bossa nova cover versions of Ziggy Stardust-era David Bowie tunes to his crew mates, was to many critics the emotional heart of the film.
In remembrance of his own coming-of-age, he delves back to the nineteen-sixties and tells the story of Douglas (John Magaro), who clubs together with friends to form a band, plays reverential cover versions of Buddy Holly and other gods, and cultivates their hopes of making it big.
Some British subscribers to Wired Magazine are in for a surprise this month a few select readers are receiving personalized versions of the magazine, with their personal details spilled across the cover.
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After 2015, with further development, the scheme could involve land-based versions of the SM3 missile that would, the Pentagon says, ultimately cover all of Europe by 2018.
To make a gadget called the Can Pump N' Pour, a circular hard plastic ring with a rubber cover that keeps the fizz in opened soda cans, Davison engineers went through 30 different versions with its own moldmaking machines before getting the shape right.
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