Process for submitting applications: Each country can submit one case study on biosphere reserve management, not exceeding a maximum of 30 pages (20 pages recommended) and appropriately illustrated with scientific data, figures and tables, photographs and other supporting documentation.

UNESCO: OFFICE IN VENICE

That is the opening paragraph to an article I wrote just the other day on Social Media Today re: a case study article about Atlantic Station, one of the biggest outdoor mixed use malls in the entire country, and how they are seeing the fruits of their engagement labor and then some.

FORBES: Engagement Marketing Fever - Are Marketers Finally Catching It?