"The opening ceremony has been CWC's traditional landmark for counting down - but we all know we must be ready long before that, " said venue development director Donald Lockerbie.

BBC: SPORT | Cricket | International Teams | West Indies | Travel warning for World Cup fans

There's already an on-screen logo counting down the days to the start on E4, which will be streaming live coverage of goings-on in the Big Brother house from 2130-2245 each evening, and again through the night - and whose ratings and share of audience rise dramatically whenever Big Brother is on.

BBC: Reality bandwagon rolls on

Start-up watchers have been counting down the launch of Airtime, the social video site being developed by Napster founders Sean Parker and Shawn Fanning.

FORBES: Sean Parker and Shawn Fanning's Airtime Scores Another All Star Backer

Just two hours after a near riot outside the counting room, the Miami-Dade canvassing board voted to shut down the count.

CNN: Mob Scene in Miami

Sales, in dollar terms, skidded 2.5% in the 12 weeks ended Dec. 30 from a year earlier, and were down 2.8% when counting just December, according to the market-research firm, after soda makers raised prices, further damping demand.

WSJ: Fizzy Drinks Revenue Goes From Flat to Sour