The persistent messages that breast milk is better has lead to a counter-narrative: that formula is poison.

BBC: Formula v breastfeeding: Should the state step in?

In the book's second half, Mr. Johnson introduces a stunning counter-narrative, related by a government interrogator tasked with discovering Jun Do's secrets.

WSJ: Book review: The Orphan Master's Son

But the Neanderthal graves show that when these early people became conscious of their mortality, they created some sort of counter-narrative that enabled them to come to terms with it.

NPR: Karen Armstrong: Myths and the Modern World

The writer-director team of Anna Boden and Ryan Fleck want to overturn the usual triumphalist sports narrative, but the elements of their counter-narrative are sketched in without any particular conviction or strength.

NEWYORKER: Sugar

This is a strong counter-narrative.

WHITEHOUSE: The White House

The authors say the curriculum needs to include the Muslim contribution to world history in order "to counter the types of historical narrative that are available on the internet" which encourage radicalisation among young Muslims and anti-Muslim prejudice among young white Britons.

BBC: Draft history curriculum 'list-like and too narrow'