Instead of including these payments as a cost in the income statement, Coke spread out the cost over a longer period, classifying it as an investment in retailing assets.
If Spicuzza had checked the Twitter stream of the civilians present, she would have seen that, however good-faith her statement, it cost her department its credibility to comment.
FORBES: PR and Pepper Spray: What the 99% Can Teach Companies
In a statement, BP said its cost-cutting should be seen in the context of the sharp fall in oil prices in 2008, which squeezed all oil companies' profits.
"Recognizing budget realities, current Defense policy states that outreach events can only be supported with local assets at no cost to the government, " said a statement Tuesday from the office of the Commander Naval Air Forces in San Diego.
Another explanation for any difference between how much items cost and what actually appears on a credit card statement is Dynamic Currency Conversion.
It's also a bizarre statement of how tangled local and federal regulations cost the health care system time, money and aggravation.
According to AHD, the cost report it used is meant to be the definitive statement of financial health about a given hospital.
The trade union Solidarity has put out a statement saying the cancellation of contracts with India will cost thousands of jobs.
Likewise, Halfords blamed the "tougher consumer environment" as well as "product cost pressures" for its results falling short in its trading statement.
The top prize at the fair went to 19-year-old Ionut Budisteanu of Romania, who used "artificial intelligence to create a viable model for a low-cost, self-driving car, " according to an Intel statement.
"We are contributing to the Fota activities which will achieve significant cost reductions, whilst maintaining the spirit of the sport, " a statement from the manufacturer read.
Consulting the income statement shows that MIPS Technologies managed to streamline operations by minimizing cost of goods sold, increasing necessary costs like research and development, and still being able to boost the bottom line.
FORBES: A Potential Play for Those Who Missed the Motorola Deal
Finally, the cost of the options does not appear on the company's income statement--though it winds up costing the shareholders indirectly, as their percentage ownership in the company becomes diluted by the shares bought by company executives.
"Vivendi Universal considers this sudden withdrawal to have been motivated by Deutsche Telekom's wish to appropriate the shares of PTC at the lowest possible cost, using methods which Vivendi regards as unlawful, " said a statement on the media group's website.
"Although challenges to worldwide PC demand remain, such as the pace of global economic recovery and the on-going debt crisis in Western Europe, and even a hard disk drive supply shortage and cost increase, Lenovo remains optimistic that its growth momentum will continue, " it said in a statement.
应用推荐