In fact, Xerox was the perfect corporate name, in harmony with its major product.
But there are several good reasons not to change your corporate name, it seems to me.
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Despite its corporate name Camp Moshava is in Pennsylvania, although its office is in New York.
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In cases like these, the Chinese acquirer is looking to establish and develop its corporate name recognition abroad.
Currently, 22 of 32 NFL teams have stadiums with a corporate name attached.
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There may be a lot of good reasons behind changing a corporate name.
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In December, Comcast appends NBC's peacock logo on top of its corporate name in a new logo of its own.
Enter the Avis Budget Group, whose corporate name sounds nearly like a parody of a plodding, if well-capitalized big competitor.
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Now, RIM is hoping that BB10 can change all that, so much so that it is changing its corporate name to BlackBerry.
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To be safe, Philip Morris aims to change its corporate name to Altria to show the public that it's more than a tobacco company.
The UK Post Office will change its corporate name to Consignia, in an attempt to reflect its more commercial and international approach to business.
Panasonic (called Matsushita until it adopted its best-known brand as its corporate name last year) had great difficulty combining two of its divisions in 2004.
In December, as the network bounced back, Comcast appended NBC's peacock logo on top of its corporate name in a new logo of its own.
In November, Pinterest rolled out "business" accounts that allow companies to use their corporate name on their pinboard and to verify that they link to an official corporate website.
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Virtually every game worth watching carries a corporate name.
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Another month, another new corporate name.
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Currently, the site has a number of big-name corporate sponsors, including Roche and Intel, who underwrite parts of it.
Corporate sponsors get name recognition and some relatively cheap p.r.
This, after all, is not some no-name corporate hack.
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Yung describes himself as a former U.S. Marine and said he hoped to educate and interest other Marines about "the opportunities available on the Internet" and to inform them "against corporate evils that attempt to harvest their sacrifices and financial security in the name of corporate, Wall Street, and real estate profit, " the 2011 complaint said.
Instead, he lured his company into a bidding war and forced the board to make a rash decision about retention in the name of corporate competition.
The expansive charitable efforts the league engaged in over the last week demonstrate its serious commitment to using its brand name, corporate partners and star players to make the world a better place.
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Europe is home to some of the biggest name brands and corporate giants in the world.
Pinsky said they would soon reveal additional corporate partners, but would not name them.
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They already believe that their corporate goodwill is therefore enhanced by the current name value of a Derrick Jeter.
Some NFL teams do not seek a corporate sponsor based on the legacy of the name of the field (an example being Lambeau Field).
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For now, though, he is well-positioned to become a highly sought-after TV pundit, corporate board member, Silicon Valley partner, you name it.
Activist investors, then called corporate raiders, have been part of the American business environment since the 1980s, when the fictional Gordon Gekko attacked corporate boards and executive vice-presidents in the name of public shareholders.
Given the many economic headwinds facing the U.S. economy (high unemployment, low consumer spending, increasing commodity prices and the fear of tightening credit given the ongoing sovereign debt crisis in Europe to name a few) prospects for increased corporate earnings stemming from increased sales seem difficult.
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