Some of the new signals used by its algorithm are meant to detect bigness: the number of different bylines it publishes, the number of foreign bureaus it boasts, the sheer volume of copy it cranks out in a given day.
Newsweek Digital is its own brand now, connected to the print magazine only by a small volume of duplicated copy, a few big-name writers and the wispy tendrils of history.
The Kindle enables the user to read the electronic copy of a book on the move without worrying about the weight and volume that is usually associated with a physical book.
This makes sense given that the guidelines in current form are meant to apply only to data on information technology systems rather than hard-copy storage, with portal providers receiving and making use of some of the heaviest volume of customer data in China.