With the growing popularity of digital media and pay-for-download content, that scenario is made more difficult thanks to digital rights management copy-protection schemes, abbreviated as DRM, that make it nearly impossible to move or copy our music, movies and TV shows to the different devices we use every day.

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Publishers unhappy with Apple's iTunes pricing policies have marginalized the company's ability to offer music free of onerous copy protections known as digital rights management.

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Digital rights management schemes, such as Apple's FairPlay technology, limit how many times users can copy their music and what devices they can play them on, ostensibly protecting music from piracy.

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