Before the day ended, I had 100 followers, and social media had put the content of my thought leadership message in play in a way no other medium has done for me or my firm ever before.
An individuals ability to receive and share information with world has grown exponentially due to the amalgamation of digital platforms that allow for the filtering of content on a level thought unimaginable only a generation ago.
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This person will do the obligatory Tweets during the course of a day without any thought to content or more importantly, engagement.
By making thought leadership core to most any web-based marketing efforts, not only will it be possible to reach the top ranks of relevant searches, but the thought leadership content will be able to be expeditiously and dramatically improved.
While many providers of executive education will be moderately successful, those that are thought leaders, thereby standing out with exceptional content will be the ones to garner a substantial share of the multi-billions of dollars being committed to executive education.
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From my perspective, our industry never thought that an infrastructure play would be talked about in terms of content.
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The study carried out by the UK gaming industry found many parents thought their children were mature enough not to be influenced by the content of the games, and parents tended to view them as a guide to the content rather than a prohibition.
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By using thought leadership content on the web, search engines provide quick and prized determination of the value of the content.
They are not creating branded content they are enabling content that is unbranded or personally branded such as thought leadership, personal stories, or points of view on the topics people are interested in vs. the products companies want to sell.
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The site is the brainchild of the NCAA and Thought Equity Motion, a Denver-based specialist in digitizing and storing video content online.
Bradley's crew thought the device, called Dialpack, might be used to allow consumers to vary the flavor content of ice cream, or the amount of antibacterial agent in hand soap.
My post from yesterday on the staggering dumbness of so much of the how-to content produced by Demand Media generated a lot of response, much of it positive, but some from readers who thought I was unfair.
But they may help explain the underlying risk of eating red meat, which some researchers have long thought was higher than the saturated fat and cholesterol content alone could explain.
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