Knowing that your audience is increasingly accessing content via mobile phones and tablets creates a key challenge for brands in determining the optimal length of the content.
Sony's commitment to bring 4K content to the home does not stop there, as launching this Summer will be the first 4K Ultra HD Video distribution service in the U.S. Consumers will be able to enjoy native 4K content such as feature length movies from Sony Pictures as well as other productions with stunning picture and sound.
Available as a bonus loaned exclusively to U.S. customers purchasing the Sony 4K LED TV, the video player comes loaded with content, including both full length Hollywood features and a gallery of videos, creating the first true home 4K experience.
Crackle, Inc. is a multi-platform next-generation video entertainment network that distributes digital content including original short form series and full-length traditional programming from Sony Pictures' vast library of television series and feature films.
Since then, Google has struck deals with Disney and other studios to host some of their TV content on YouTube or sell movie rentals of full-length feature films.
The report added that the pilots did not gather from the broadcast that the runway length had been reduced and had "forgotten" the content of the notice.