His reason for working IS the end user or the consumer.

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But the problem with greenwashing goes well beyond the greenwasher and the greenwashed end user where the consumer fails to receive the benefit of the bargain by not getting the green product or service they expected.

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The principal product is polyvinyl chloride resin, which is supplied to downstream subsidiaries to manufacture and market end-user industrial and consumer products.

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Integrated Silicon Solutions (ISSI) is a specialty memory chip manufacturer that focuses on products for the communications, consumer products, automotive, industrial, medical and military end user.

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You should get regular feedback from the end user (B-to-C with the consumer, or B-to-B with the store manager, technician, anyone using your product).

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