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This is due to the continual decrease in the costs of on-line bandwidth, improvements in content compression, the proliferation of mobile viewing devices with smaller screens (and thus lower resolution requirements) as well as increased levels of cloud storage to support download and streaming markets.
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The availability of a new compression format to reduce bandwidth, particularly in mobile networks where spectrum is expensive, paves the way for service providers to launch more video services with the currently available spectrum.
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The delivery infrastructure has two ways of scaling: increasing bandwidth and improving compression.
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Over time, of course, bandwidth gets cheaper, and file compression gets better.
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Though both companies are coy about bandwidth and compression, in brief trials both systems generally sounded good, even smack in the middle of a big aboveground parking structure.
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This is accomplished by sophisticated control and manipulation of satellite spot-beams, on-the-fly bandwidth allocation from the satellites, and data compression.
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