It also has a partner program where companies jointly sell complimentary products.

FORBES: Why Large Companies Should Become Anchor Customers

American Airlines replaced complimentary food offerings with a food-for-sale program last year on flights between the U.S. and Central American countries and the Dominican Republic.

CNN: Continental cuts back on free food

The 235-room Hotel Solamar is part of the popular Kimpton chain, offering free wi-fi to members of its InTouch loyalty program (sign up at check in if you are not a member), a complimentary wine hour each evening to mingle with hotel staff and guests, and of course, the requisite rooftop Solamar Terrace, with a heated swimming pool and bar.

BBC: Business trip: San Diego