Your solution can be complex, simple, or innovative, but you must clearly map out how your solution improves their situation or makes the pain go away.
Need a simple or even complex change to your highly customized cloud-based Sugar platform?
Few dishes, whether native or foreign, are believed to be so complex that they cannot be reduced to three or four simple steps.
And older people can be complacent or change-averse, or make simple things unnecessarily complex.
Not the truth as people would like it to be, but the truth, pure and simple, however complex, painful or unacceptable to whomsoever that truth may be.
The process of 3-D printing uses computer-created digital models to create real-world objects -- everything from simple toys or jewelry to more complex objects with moving parts.
"It would be nice if you could do that but I'm not sure it would work - it depends whether it is a simple mechanical component or something more complex, " Prof Pillinger, who now works at the Planetary and Space Sciences department at the Open University, told BBC News.
But what goes on behind the scenes to process a debit or credit card payment is much more complex than the simple swipe.
It might be something that is simple to do or it might be the most nightmarishly complex task.
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Scientists will eventually find widespread evidence of simple, microbial life, they theorized, but complex animal or plant life will prove extremely rare.
People do not know their business, both in terms of the simple facts and in terms of the complex processes that lead to success or failure.
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The guidelines or rules start out simple and straightforward but, as you will see, quickly lead to complex and thorny dilemmas.
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