Prosper, another such venture, operates competitive auctions in which lenders bid to offer borrowers the lowest interest rates.

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In August Rousseff announced plans for competitive auctions in which private contractors can bid for projects, such as the right to operate 7, 500km of roads and 10, 000km of railways.

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Fourtou will probably be less candid with the public so as not to hinder his efforts to generate competitive auctions for Vivendi properties when most everyone knows the company is desperate to raise money.

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The results of the experiments show that in 28 of the 34 auctions, the competitive process resulted in one spectrum block being designated to unlicensed operations.

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Furthermore, technical improvements to boost the capacity of existing spectrum and further auctions in 2007 and 2008 mean the wireless industry will be increasingly competitive.

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This is a huge competitive advantage for a new entrant, who can benefit from such things as the sophisticated Dutch flower auctions, the flower-growers' associations and the country's advanced research centres.

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