Most Advertisers plan to change their compensation strategy and tie it to business results.
FORBES: Rethinking The Right Way To Compensate Agencies And Motivate Talented People
These questions ranged from compensation strategy and design to the nuts and bolts of good governance processes.
Under the new compensation strategy margins could fall even further.
FORBES: Rethinking The Right Way To Compensate Agencies And Motivate Talented People
As a result, some compensation committee chairs are adding to their planning agendas a discussion about whether and how to link compensation strategy to succession planning activities, even if succession planning is under the purview of the full board.
FORBES: How Compensation Committees Are Preparing for the 2013 Proxy Season
Avi Dan is the founder of Avidan Strategies, a marketing consulting firm that specializes in agency search, compensation, and strategy.
Avi Dan is the founder of Avidan Strategies, a marketing consulting firm that specializes in business and marketing advice, agency search and compensation, and advertising strategy.
FORBES: What A.G. Lafley's New And Improved Procter & Gamble Must Do Now: Adapt and Change
Rather than just measuring cash flows internally to guide strategy and compensation, Ericsson will publish the new information, giving investors more detail about how well it is using their capital.
In one situation, the compensation committee chair recognized that the CEO was always two or three steps ahead of the compensation committee, and was using this preemptive strategy to take advantage of the situation.
Tony Ridder has also instituted a program that ties executive compensation to circulation rates-- a unique motivational strategy in the industry.
But they had a falling out last summer over the size and strategy of the company and Mr. Garrabrant's compensation, say people familiar with the matter.
Thus, Mr Davies argues, compensation arrangements are an important part of a company's overall risk-management strategy.
The four primary responsibilities, he says, are ensuring that there is an effective CEO in place and determining their compensation, that the audit function is working well and that the company has a coherent strategy that is being executed properly.
Even though ad sales remain important, the strategy is to reduce this dependence by growing cable networks revenue, retransmission fees and reverse compensation.
应用推荐