But Maynard is right: Oracle bidding for HP would make for high theater, but the idea lacks compelling business logic.

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SMAPs have a consistent, compelling, simple logic (e.g. homeless people need homes).

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Instead, Dr Wrangham is relying on a compelling chain of logic.

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And the logic is compelling.

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The logic of the deal is compelling.

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For banks, the economic logic of e-commerce is compelling.

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Neither business logic, nor management authority, nor any compelling competitive urgency will ever convince an employee culture to adopt a corporate cause as if it were its own.

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Although, the concept of fractional ownership has a clear non-tax economic logic to it, there is a particularly compelling tax argument to go this route, thanks to this ruling.

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The logic, points out Memorial Sloan Kettering melanoma expert Paul Chapman, is compelling.

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