Worse, in the networked economy that we live in, a substantial part of a product's value derives from compatibility--the ability to seamlessly exchange data with others using the same system.

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While choosing a social media platform service provider, look for reliability performance, security, operational capabilities, strong hosting abilities, compatibility with existing IT infrastructure and value-based pricing.

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Just when you are about to applaud the cultural compatibility of a proposed merger someone starts talking about upstream synergies in the value chain.

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Rather than talking about backward-compatibility, enterprise now has to embrace forward-compatibility, designing systems based on new technology to meet evolving user needs and creating customer value.

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