In a new regular feature, Americas Quarterly, the magazine of the Council, unveiled the so-called Social Inclusion Index this week as a means to measure, track and compare social inclusion in the Americas.

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"We've found that Volt owners love to keep track of and compare their personal driving stats, like electric miles driven for example, " said Cristi Landy, Chevrolet Volt marketing director.

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This helps sales managers to track actual sales activity and compare different sales people.

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Compare this to the way ad networks track your identity as you move from one site to another.

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You can convert units and currencies, track unemployment figures, explore DNA or even compare dinosaurs in a flash.

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If you invest in single asset class index funds like the Vanguard Total US Stock Market index or the Spartan International Index at Fidelity, you can easily compare the performance of your individual holdings to the market index they track.

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Keeping track of a few employees may seem difficult, but only until you compare it with keeping up with social networks.

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But Brock, dubbed "King of the Mountain" for his unparalleled record at the daunting track in New South Wales, said he viewed is as a genuine endurance win to compare with his others.

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