In the sixteenth century, the wide circulation of English Bible translations and the Book of Common Prayer brought a new degree of standardization.

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"Everyone has a way of viewing the world and Sarah does too and hers would be shaped by the common-sense practicality of how she's been shaped by the Bible -- which is basically the world view that says God loves people, people can access him and he's given us wisdom for living, " McGraw says.

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This is also common in parts of Africa where a caller might hear a quote from the Bible.

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Interestingly enough, the common desktop reference guide "The Dictionary of Cultural Literacy" best sums up the Bible's value as a tool of cultural literacy.

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But opponents point to WIPO decisions that they say go against common sense, such as corinthians.com, where a site containing quotations from the Bible was ordered transferred to a Brazilian soccer team.

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