Other commercial combatants include the Asian Ladybug Stinkbug Light Trap.

WSJ: Out of Odor: Offensive-Smelling Bugs Put U.S. Farmers on the Defensive

However, the report did warn that Tyneside could still fall into the trap of 'buzz to bland' if the creativity and character of the area is lost in the commercial development rush of urban regeneration.

BBC: NEWS | UK | England | Tyne/Wear | 'Brain gain' for Tyneside