Clinique says Chubby Sticks, with color names like "Mega Melon" and "Chunky Cherry, " aim to add "a wink and a smile" to makeup application.

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And if they click on the color, they'll see the names of the charities you've given to in a box below.

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Then, participants performed what is known as the Stroop task where they were asked to identify the color of various words flashed on a screen, which spell out the names of other colors.

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