Over the long term, the question about social media is not whether it will change communication, collaboration, commerce, entertainment and media.

FORBES: Bubble Deflated, Social Media Will Now Change the World

MobileSyrup has reportedly scored internal documents that has the two launching their e-commerce collaboration on October 15th under a slightly catchier Suretap name.

ENGADGET: Rogers, CIBC may launch Suretap NFC-based payments on October 15th, require a unique SIM

The package missed the real news, which is that the underlying technologies of social media are transforming the nature of commerce, communication, collaboration, entertainment and media.

FORBES: Bubble Deflated, Social Media Will Now Change the World

The Colorado Association for Manufacturing and Technology (CAMT) is at the core of this exciting initiative, with the Departments of Energy and Commerce joining along with NASA. Through this collaboration, private sector partners are financing the development of an Aerospace and Clean Energy Park that will host new businesses interested in using NASA technologies and expertise to develop new commercial products and services.

WHITEHOUSE: Rockets to Rockies: NASA Helps Build Colorado Economy

Six years on and The Hollywood Chamber of Commerce has given him global rights, with some post-unveiling events to be held in collaboration with Tinsel Town.

BBC: Walk of Fame honours world's music greats on Camden street

His main thesis is that the buzz of urban life, and the opportunities it offers for co-operation and collaboration, is what attracts people to the city, which in turn makes cities into the engines of art, commerce, science and progress.

ECONOMIST: Welcome to a world of high living