With every product categorised and graded across every attribute, Dunnhumby is able to segment and cluster Tesco's customers based on what they buy.

ECONOMIST: Algorithms

Not only must companies choose the right locations for long-term growth and scale economies, they must segment and cluster those locations appropriately given the company's specific business model.

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Online customers will cluster around the point of execution in any market segment.

ECONOMIST: Letters

The urban option will continue to appeal to small but growing segment of the population, and certain highly paid professionals, notably in finance, will continue to cluster there.

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