When you're reading a straightforward sentence in a clear format, you're almost certainly relying on this neural highway.

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That clear problem-solution format is one that has called people to action for over 2, 000 years.

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"The summit in L'Aquila will make clear that the G8 format is no longer adequate, " according to German chancellor Angela Merkel.

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"We think that this legislation can bring all the good practice together and put it in a clear and non-confusing format, " said Nick Starling, from the ABI.

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Provide the information in a clear, tabbed, easily understandable format (ex. table of documents).

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Regardless, it's clear that traditional publishing houses see the format as a way to reach new readers as well as drawing existing fans back to their old favorites.

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Creating accurate data visualizations is definitely more challenging when the format in which it is received is not clear.

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Still, even if the existing format doesn't always create a final slate of games that has casual fans scrambling to clear their schedules, it does have one upside.

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