It calls for the obvious: offering tastier food served quickly in a clean and friendly atmosphere.

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While it may no longer represent the height of luxury, it still maintains an essence of grandeur and boasts clean rooms and a friendly staff.

CNN: Where to stay in Malmo

Clean, safe and user-friendly, the rooms may not be huge, but thanks to clever design they use every last inch smartly.

BBC: Dubai��s hotel revolution

Chung writes that she now favors companies with large recurring revenue streams, plus strong secular growth opportunities, clean balance sheets and shareholder-friendly capital allocation policies.

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" 'Clean' and 'family-friendly' are supposedly these positive attributes, " he says.

WSJ: Jim Gaffigan Is the King of (Clean) Comedy

When vetting companies for our portfolios, our seven-member investment committees look closely at their eco-credentials: hunting for positives (such as recycling programs, clean energy initiatives, an earth-friendly product line) and screening for negatives (toxic emissions, hazardous waste liabilities, harmful community impact).

FORBES: Brent Kessel

The new CD is mellower, more acoustic and much more focused on delivering clean, comprehensible, radio-friendly, grown-up pop songs.

NPR: Gomez: 'How We Operate'

Clean Energy is also pursuing car-friendly CNG-dispensing services, and has signed an agreement with Virginia Governor Robert McDonnell to provide market access to all state and local government bodies.

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Will most of them see Wal-Mart as a forced pit stop or might they be taken by surprise with the company's efforts to clean up stores, arrange merchandise in a more shopper-friendly way and put out better brands at lower prices than the competition?

FORBES: Magazine Article

The staff are friendly, the place is clean, the food is good, and the news is on big screens.

BBC: Analysis: Dangerous gamble