Mong-Koo Chung, the eldest living son of founder Ju-Yung Chung, took over as chairman in 1999 as the conglomerate began to split.

FORBES: Magazine Article

Hyundai started out as a construction company in 1947, and founder Chung Ju-Yung and his extended family soon controlled a powerful South Korean business empire consisting of some 50 companies with interests in shipbuilding, automobiles, elevators and securities, among others.

FORBES: Hyundai Motor Revisits Henry Ford's Vision

Chung Ju Yung, the veteran founder of Hyundai, South Korea's biggest conglomerate, arrived in Pyongyang on June 28th.

ECONOMIST: Korea��s family fortunes