That means it has a chance to play well throughout the holiday season despite the heavy slate of kid-friend movies including Alvin and the Chipmunks: Chipwrecked.
Millions of parents across the world (me included, gulp) will take their kids to see the third in the Alvin and The Chipmunks franchise, Chipwrecked, this weekend.
The only other children's film scheduled for release this year is the Alvin and the Chipmunks sequel (or Squeakquel, as they're calling it) which comes out on Christmas.