The recently announced sponsorship partnership between Cessna and Chip Ganassi Racing Teams is a natural.

FORBES: Speed Dating with Cessna and Chip Ganassi Racing

Six drivers, including three first-time winners, have won seven races this year and none of them are driving for traditionally successful Team Penske or Chip Ganassi Racing.

NPR: Pagenaud Wins Crash-Filled Detroit Grand Prix

"Honestly, the race itself pales in comparison to the injuries sustained by the fans, " said Chip Ganassi, the team owner who has Larson in his driver development program.

NPR: Fans Injured When Car Sails Into Fence At Daytona

"Honestly, the race itself pales in comparison to the injuries sustained by the fans, " said Chip Ganassi, the team owner who has Mr. Larson in his driver development program.

WSJ: Last-Lap Crash Injures Nascar Fans