But few of the overseas pros this week - the field largely comprises local Chinese players - will be familiar with Shanghai Silport GC.

BBC: THE LOWDOWN

Buying or partnering with a Chinese company can help level the playing field, enabling a multinational to build a leading market position.

FORBES: Deals For Getting Big In China -- Fast

Analysts say a deal may finally have been done - on the condition that the gas comes from a field and pipeline that are exclusively for Chinese use.

BBC: Struggle for Central Asian energy riches

In fact, Chinese companies like Changhong Electric are fast becoming leaders in the Smart TV field, recently announcing a partnership with San Francisco startup Flingo (a developer of Social TV apps) to better enable second screen engagement for Asian consumers.

FORBES: Mapping Mobile: What Does it Take to Crack China?

China's Sinopec's deal to develop the Yadavaran oil field is being delayed because the rate of return Iran offered the Chinese was too low.

CENTERFORSECURITYPOLICY: Bankrupting Iran is not enough

With the technological playing-field thus levelled, says Aram Hekimian, Wavecom's chief executive, the Chinese brands should be able to capture 80% or more of the market some time in the next few years.

ECONOMIST: Cellular handsets: The local touch | The